Lately it seems every day is April Fools Day in the world of advertising; so many ad campaigns are based around pranking ordinary people. Due to the success of YouTube viral videos, prank campaigns have become the latest rage among advertisers.
If you're anything like us, you probably have no idea what day it is. Well, it's Monday, April 1st. Yes, it's April Fool's Day, which means that Google is planning to pull the wool over our eyes all day long...
Well, technically their plan worked, even though we think they are jerks. To promote a movie, ad agency Thinkmodo decided to stage a fake murder in an elevator and see how people react when the doors opened onto somebody being killed, so that they could film it and put it on the internet.
It seems certain that last year stood as the Year of the Prank. With examples ranging from that terrifying zombie corpse to the ghostly little girl terrorizing elevator riders, we were rather nervous that 2013 wouldn't hold up. Luckily, thanks to this hoax pulled off at a beauty salon, there's still hope!
In a recent episode of the Oprah of the 2000's (aka 'Ellen'), the daytime talk show host sent one of her writers to Lowe's in order to stir up some serious confusion in a few unsuspectingpeople. How so? By speaking to strangers only with the lyrics of Taylor Swift's hit 'We Are Never Ever Getting Back Together.'
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